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Our Executive Team

Ting Xu

TING XU
Founder and Chairman of the Board

Ting believes in evolution. Since founding Evergreen in her garage in 1993, she has evolved with the company from a scrappy entrepreneur to a seasoned global leader of the premier provider of gift, garden, and home décor products. As Evergreen has grown, Ting has stayed dedicated to examining what possibilities the future holds, never being satisfied with the status quo. In this spirit, she has overseen impressive growth through sales channel diversification, vertical integration, global expansion, and a number of strategic acquisitions, including Cape Craftsmen, New Creative Enterprises, Team Sports America, and Plow & Hearth, among others. Ting credits the strong management team and dedicated personnel for the company’s successes. Her passion and entrepreneur spirit inspire her continued involvement in start-up projects and venture capital in both the United States and China.

In her free time, Ting enjoys reading, traveling, and trend shopping. She is inspired by art and fashion, serving on the Board of the Virginia Museum of Fine Arts and engaging in a number of other philanthropic efforts.

John Toler

JOHN TOLER
President & CEO

Being relevant in a single distribution channel is not the way to be a global industry leader. As President and CEO, John has used this sentiment to continually work with our multi-channel partners to stay innovative and nimble in the ever-evolving retail landscape. You could say the home and gift industry is in John’s blood. He began his career with his family’s business in the industry and has never slowed down. He is passionate about developing and empowering customer service, fulfillment and distribution operations, and under his leadership, the sales team has tripled its revenue and doubled in size.

People look up to John — and not just because he is 6’5”. He is recognized as a skillful and fair leader. He’s also known for his extensive sports knowledge and his love for exploring the outdoors with his family. John has a Bachelor of Science from St. Norbert College and an MBA from St. Louis University.

If John wasn’t at Evergreen, he would be running sustainable oyster farms on the Chesapeake.

David Earle

DAVID EARLE
Chief Financial Officer

David understands the need to balance the practical with the shoot-for-the-stars side of things when it comes to managing the financial operations within a company born on the entrepreneur spirit. Under David’s leadership, the company has expanded and strengthened its credit facilities. He has played an integral role in four key acquisitions where he put a lot of research into ensuring the moves were not only feasible but ones that would strategically leverage the company in its goals for growth. His thoroughness kept those processes seamless in incorporations and the integration for accounting. Prior to joining Evergreen, David worked for Mid-Atlantic Pension Group and WestRock formally known as MeadWestvaco.

David holds a Bachelor of Science in Accounting as well as his MBA from the University of Richmond, and is a CPA. He still holds a love for his Richmond Spiders, where he attends their basketball games with his family every year.

If David wasn’t at Evergreen, he would be working the comedian circuit.

Christine Lien

CHRISTINE LIEN
Vice President of Product Development

With a storied history in product development, Christine brings over 30 years of industry experience to Evergreen. Directing and leading all phases of product development from ideation to implementation has led to multiple achievements in identifying growth opportunities, driving revenues, and improving business processes. As Evergreen’s Vice President of Product Development, she identifies global merchandise trends as well as incremental business and product opportunities to maximize long-term growth. Christine’s talents in prudent sourcing, strategic planning, and product marketing are only matched by a passion for shopping.

When not in the office, she can be found engaging in a healthy dose of retail therapy.

Elden Liu

ELDEN LIU
Vice President of Technology

Elden has always believed in the mantra – “if you can envision it, we can build it.” It is with that vision for tech innovation that he has led the Information Systems team in building and developing several key internal systems that are the lifeline to Evergreen and our sister company Plow and Hearth’s Product Development and eCommerce success. Prior to joining the Evergreen family, Elden led teams for IBM Canada and owned his own technology firm, where he developed a light-directed picking system dubbed Pick-to-Light that is still being used today in our Madison distribution center.

One of our resident night owls, we can always count on him to be up at all hours of the night troubleshooting for a new site launch or answering questions with our China office. Elden attended the University of Toronto where he received a Bachelor of Science in Computer Science. Elden travels between our Madison and Richmond offices throughout the week, but on the weekends he calls Charlottesville his home, enjoying downtime with his family.

If Elden wasn’t at Evergreen, he would be pursuing his passion for ham radio and geocaching.

Chris Wornom

CHRIS WORNOM
Director of Business Development & Acquisitions

Chris believes in the paradox that you must plan to be opportunistic. Leading Business Development & Acquisitions, Chris has instituted an annual long-term strategic planning process, implemented an acquisition strategy to supplement Evergreen's organic growth, and led the successful acquisition and integration of six new businesses. Chris jokes he is a reformed investment banker. Although he still enjoys the intensity of deal negotiation and execution, watching his projects generate long-term value creation for the Company is the ultimate satisfaction.

In his free time, Chris enjoys spending time on the water and on the slopes. If he wasn’t working for Evergreen, he’d be a charter captain or ski instructor.

Joe Bower

JOE BOWER
Director of Human Relations

Joe approaches each day with the perspective that every business interaction is an opportunity to both teach and learn. As the Director of Human Relations, Joe specializes in talent acquisition, workforce development, and process improvement. His practical and level-headed leadership style is inspired by the belief that HR functions first and foremost as an employee service and experience. Joe’s expertise lies in enhancing company cultures and fostering safe and positive work environments. Before joining Evergreen, Joe spent over 17 years in a variety of operational and HR leadership roles.

When he’s not in the office, Joe is often on the golf course or exploring the great outdoors with his family. He enjoys woodworking and working on the family farm.